For example, their Skinautique is 5.4 mm thin-which is almost half the thickness of most other Swatch watches.ĭigital and Smartwatches: Since wearable electronics and fitness trackers are all the craze nowadays, it’s no surprise that Swatch would have a line of digital watches and smartwatches as well (even though they always touted analog watches over digital ones). They still have a product line of “Skin” watches, which are still very thin, albeit not 3.9 mm. It appeared in 1997, and measured only 3.9 mm thick! But Swatch didn’t stop there. Skin: Swatch made the thinnest watch on the market in its Swatch Skin, earning it a spot in the Guinness Book of World Records. Examples include their Gent series, Big Bold series, Lady series, Pop series, and more. Original: These are watches that Swatch has been marketing since the product launch in 1983, and they’ve never lost their popularity. The varieties of Swatches are practically innumerable-but we can survey some of their most popular offerings. Select the right brand of Swatch watch, and Read reviews of different Swatch watches, and what customers are saying, See useful tips about that particular type of Swatch watch,
We’ve composed this buyer’s guide to help you make the right decision when selecting the best Swatch watch for your needs. And their Sistem 51 line are watches that doesn’t even need to be wound or require a battery-it gets its energy from the user’s wrist! There are elegant women’s Swatch watches with matching jewelry, and rugged Swatches for men, such as their “Skin” line. There is the “Flik Flak” line, which is great for school kids, being both affordable and coming in a wide variety of spectacular colors. They come in a wide range of color schemes-so that you could have an assortment of Swatch watches to match your wardrobe for that day!Īlmost four decades later, there are many lines of Swatch watches available. And many of them have a clear case-which allows you to see the inner workings of the watch. You could afford wearing it and still engaging in all sorts of sports activities.īut what is distinctive about Swatch is their innovation: They hold the record for the thinnest watch, using a minimal number of parts. The name “Swatch” was supposed to be a contraction of the words “Second watch”-portraying it as an affordable backup watch for casual use.
It combined a simple outer appearance with the Swiss tradition of accurate timepieces. (It was an attempt to compete with the growing market of digital watches, which were increasing in functionality.) It was an inexpensive watch, usually in a price range from between $19.95 to $37.50. The original design was a watch in a simple plastic case, with the traditional analog watch face.
Swatch was founded by Swiss watchmaker Nicolas Hayek in 1983.
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